Source: thethaovanhoa.vn

GG Corporation officially launched the Living Heritage project (Legacy for the Future), honoring the spiritual, intellectual, and humanistic values passed down through generations of outstanding Vietnamese individuals around the world. A highlight of this year’s project is the highly anticipated Jazz Concert – Immersed, taking place on November 15, 2025, at GEM Center, Ho Chi Minh City.

Living Heritage – Treasuring and Passing On the Values of Life

The Living Heritage project was established with the mission to gather and celebrate the authentic life values of the global Vietnamese community – from experiences, knowledge, and perspectives of previous generations – to be shared and passed on to future ones.

Sharing about the project, Ms. Lưu Bảo Hương – Chairwoman of GG Corporation – said: “After many years developing Premium Wellbeing solutions, GG Corporation believes that sustainable quality of life does not only come from material values, but also from the elevation of the soul, love, and the pursuit of truth, kindness, and beauty. Through Living Heritage, we hope to create a space for connection and sharing, where the meaningful life values of distinguished Vietnamese individuals can inspire others. These are invaluable legacies that will nurture motivation, encourage dedication, and help shape a brighter, more harmonious, and sustainable future.”

The project will unfold as a comprehensive multimedia ecosystem, including:

• Website www.livingheritage.vn — a learning and archive platform devoted to mental wellbeing and inspiring figures worldwide.
• Digital book series “Living Heritage – The Universal Within”, to be launched at the Living Heritage Exhibition in November 2025 in Ho Chi Minh City, and distributed globally on Amazon in both English and Vietnamese editions.

Jazz Concert – Immersed: A Journey of Returning to the Roots

True to its name, Jazz Concert – Immersed is designed to allow audiences to be fully enveloped in music and emotion – a journey inward, into the depths of one’s soul. Inspired by the concept of “Organic Flow”, the concert mirrors the endless cycle of life – continuous, fluid, and ever-evolving. Each musical movement carries the audience to a higher, more refined emotional plane.

At the heart of the concert is a special performance by Sir Niels Lan Doky – the world-renowned Danish-Vietnamese jazz pianist and Knight of the Danish Order. Recognized as one of the pioneering figures of modern European jazz, Niels Lan Doky has captivated audiences at prestigious venues such as Carnegie Hall (New York), Royal Albert Hall (London), and Blue Note (Tokyo).

This return to Vietnam – after nearly two decades – marks not only a significant artistic event, but also a heartfelt journey back to his roots. Accompanied by two world-class jazz musicians, Felix Pastorius (bass, USA) and Jonas Johansen (drums, Denmark), Niels Lan Doky will take the audience through a wide emotional range of contemporary jazz – both energetic and poetic.

A highlight of the evening will be the collaboration between Sir Niels Lan Doky and leading Vietnamese artists such as People’s Artist Thanh Lam, Hà Trần, Quyền Thiện Đắc, and others — figures who have skillfully preserved the beauty of Vietnamese musical heritage while innovating to integrate into the global music scene.

The Jazz Concert – Immersed marks the beginning of GG Corporation’s annual series of world-class artistic events, where heritage is retold through refined and inspiring musical expression — continuing the mission of nurturing, preserving, and celebrating the Legacy for the Future.